RGM Cranes Strengthens Market Position with HoistHub Acquisition

RGM Cranes has acquired HoistHub, regaining its position as the exclusive distributor of the Surelift brand in South Africa.

“HoistHub was initially established to bridge the gap between mid-level service providers and importers, and it quickly gained market acceptance,” says Alex Dowling, Managing Director of RGM Cranes. “With this acquisition, we aim to continually develop our full product range and enhance our service offerings.”

This acquisition further strengthens RGM Cranes’ influence in the South African and sub-Saharan materials handling markets. “Surelift and HoistHub have been effective in building strong connections between service providers and products. Our goal now is to expand our offerings and provide a comprehensive package to our partners,” Dowling adds.

Despite the economic challenges posed by the recent pandemic, RGM Cranes has continued to grow, hiring new staff to ensure a seamless customer experience. The addition of HoistHub and Surelift enhances RGM Cranes’ commitment to providing a stable platform for materials handling customers in the region.

“In today’s economic climate, decision-makers are more cautious with capital expenditure. By integrating the Surelift brand, we offer solutions that align with our clients’ needs, demonstrating that RGM Cranes listens and adapts,” Dowling explains.

Additionally, Planeta Hebetechnik South Africa continues to support RGM Cranes’ customer-focused approach. Established in 1861 in Germany, Planeta has been a trusted name in the lifting sector for over a century. Its PITCH electric hoist is recognized as an industry leader, and there is a growing demand for the high-quality manual equipment that Planeta Germany is known for.

“Our clients have quickly embraced Planeta products, signaling our strong position in the manual products segment,” says Dowling. “Planeta’s premium offerings come with critical safety features as standard, not as optional extras.”

“With our extensive experience in lifting and materials handling, we offer customized solutions to meet every need. We encourage the market to engage with our technical team to explore how we can help maximize productivity and business potential,” Dowling concludes.